The History of Tastes
Over the last three decades, Chinese sauces were popular.
But for the last ten years, Italian sauce has become a trend in India amongst varieties of fast foods like burgers, pizza, etc.
BUT… CAN YOU GUESS WHAT NEXT?
This same question arises in our mind also.
How We Started
Our journey started back in 2020 when we were facing the situation of lockdown in a pandemic.
As almost an entire population generally stayed in their home all day, as a result, the food cravings were increased.
Every day, everyone wants to make some new variety including fast foods (in their home, of course), But some of us are obsessed with Italian / Chinese sauce and want to try a new variety of sauces, which tastes like continental but made in India.
So, after doing some brainstorming, we came up with an answer as “Thaindo Sauce”, “Thaindo” is a mix-up word of “Thai”, the continental taste and “Indo” as it is made in India and so our tagline “Thai Bhi, Indian Bhi”.
But why Thaindo?
Have you ever question yourself that if you want that “Thai Taste” factor in Indian food, you almost found nothing despite its similar taste as Indian Sauces?
The answer is “NO” because one of the main factors behind this is customer targeting.
Most Sauce brands target the elite class customers with their high prices. But that’s where we make a difference.
We are targeting the entire mass Indian public with affordable prices and premium quality sauces which will be suitable for the all-aged group in India.
